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	<title>Sketchbook of JJLee &#187; Beverage</title>
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	<description>Ideas begin here</description>
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		<title>Ô Water</title>
		<link>http://www.jjleesketchbook.com/2009/07/28/o-water/</link>
		<comments>http://www.jjleesketchbook.com/2009/07/28/o-water/#comments</comments>
		<pubDate>Tue, 28 Jul 2009 16:49:24 +0000</pubDate>
		<dc:creator>JJ Lee</dc:creator>
				<category><![CDATA[Packaging Design]]></category>
		<category><![CDATA[Beverage]]></category>

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		<description><![CDATA[The company who designed Ô Water is called Axygene. They are based in Montreal, Canada. According to Guime who art-directed this project, Ô Water is not a retail product, but was produced for a stunt event for an event production company. The bottle is supposedly quite small, to mimic the effect of a test tube based [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-top: 10px; margin-bottom: 10px; text-align: left;"><a style="color: #23b1be; text-decoration: none; display: inline;" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" href="http://www.thedieline.com/.a/6a00d8345250f069e2011571417314970c-popup"><img style="width: 540px; padding: 4px; border: 0px solid initial;" src="http://www.thedieline.com/.a/6a00d8345250f069e2011571417314970c-550wi" alt="Axygene_owater1" /></a><br />
The company who designed Ô Water is called <a style="color: #23b1be; text-decoration: none;" href="http://axygene.com/" target="_blank">Axygene</a>. They are based in Montreal, Canada. According to Guime who art-directed this project, Ô Water is not a retail product, but was produced for a stunt event for an event production company. The bottle is supposedly quite small, to mimic the effect of a test tube based on the idea of a &#8216;specimen of purity&#8217;.</p>
<p style="margin-top: 10px; margin-bottom: 10px; text-align: left;"><a style="color: #23b1be; text-decoration: none; display: inline;" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" href="http://www.thedieline.com/.a/6a00d8345250f069e201157141759a970c-popup"><img style="width: 540px; padding: 4px; border: 0px solid initial;" src="http://www.thedieline.com/.a/6a00d8345250f069e201157141759a970c-550wi" alt="O-pack-close1" /></a></p>
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<p style="margin-top: 10px; margin-bottom: 10px; text-align: left;"><a style="color: #23b1be; text-decoration: none; display: inline;" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" href="http://www.thedieline.com/.a/6a00d8345250f069e2011572360d93970b-popup"><img style="width: 540px; padding: 4px; border: 0px solid initial;" src="http://www.thedieline.com/.a/6a00d8345250f069e2011572360d93970b-550wi" alt="O-pack-close2" /></a></p>
<p style="margin-top: 10px; margin-bottom: 10px; text-align: left;"><a style="color: #23b1be; text-decoration: none; display: inline;" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" href="http://www.thedieline.com/.a/6a00d8345250f069e20115714175ec970c-popup"><img style="width: 540px; padding: 4px; border: 0px solid initial;" src="http://www.thedieline.com/.a/6a00d8345250f069e20115714175ec970c-550wi" alt="O-pack-1" /></a></p>
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